The build-in-public report (I got pneumonia)

Most people only post their wins online. I refuse to play that game...

The Simmonds Signal

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The Build-in-Public Report

Most people only post their wins online.

I refuse to play that game.

In this newsletter? You get the raw, unfiltered truth about scaling a ghostwriting agency to 7 figures.

It’s not always pretty. But it’s real.

Let’s start with the biggest challenges I faced last week…

I Got Pneumonia

And when I say “got,” I mean knocked-the-f*ck-out.

Ten days. Bedridden. Barely breathing.

The only thing I did was play Elden Ring and pray I didn’t die in real life.

(That game is a masterpiece, btw.)

It was the worst sickness I've ever had. I hope you never experience it.

But despite the hell, there is good news…

My ghostwriting agency didn’t collapse. Clients didn’t churn.

Why?

Because I built Ghostlii to survive without me.

My co-founder stepped in.

My team ran things like clockwork.

Operations didn’t just continue—they thrived.

We even got a client 20,000 LinkedIn followers and 1,000 inbound leads off of one viral post.

And that’s why you need to build not just a business. But a freedom business that runs without you.

Most ghostwriters build themselves a prison.

A business that owns them.
A business where getting sick means losing money, momentum, and sanity.

That’s not a business. That’s a glorified job.

I refuse to live like that.

And you should too.

Scaling Ghostlii to 7 Figures

We're not just scaling my ghostwriting agency to $1,000,000 in revenue.

We want $1,000,000 in annual profit.

And that means we need at least $1.6M in gross revenue.

Sounds impossible?

I thought so too—until I did the math.

  • $1,600,000 per year = $134,000 per month

  • $134,000 per month = 27 clients per month at $5,000 per client

And that doesn’t even factor in:

✔ Back-end offers
✔ Revenue shares
✔ Ultra-high-ticket enterprise deals

If negotiations with a new client go well, we’ll hit $39,000 per month—almost 1/3rd of the way there.

But we have one massive bottleneck…

It’s not a lack of leads. It’s finding world-class ghostwriters.

Not just “competent” writers.

I’m talking about ghostwriters who can:

  • Ideate powerful angles

  • Research at a high level

  • Execute without us rewriting everything

And let me tell you…

There aren’t many.

Plenty of content writers can string words together.

Few can actually attract an audience and generate leads.

That’s why we’re launching an elite training layer inside Growth Ghost.

We’re taking our top students and giving them free hands-on coaching.

The catch? They agree to work with us for a set time afterward.

They get paid to learn and build a high-income skill.

We get the team we need to scale to 7 figures.

Everyone wins.

Once we have 4 more elite ghostwriters, we’ll have the team we need to reach our goal.

What's New With Growth Ghost?

Not just another freelance gig.

A business that runs without them.

The next step?

Launching a free community tier.

But here’s the problem: most free communities suck.

Ours won’t.

Our free tier will be better than most people’s paid programs.

  • In-depth training

  • High-level tactics

  • Systems that actually land clients

Dakota and I are in the trenches making sure this thing delivers.

You’ll be the first to hear about it when it’s live.

And speaking of wins…

Mauro just landed 2 new ghostwriting clients and picked up 200 followers from a giveaway. Hell yeah.

Jarrett just got his first viral post—380 new followers.

When he first joined Growth Ghost, he couldn’t go viral.

His confidence was tanking.

We gave him a battle-tested playbook. Sharpened his writing.

Now? Boom. Results.

(Side note: I’m low key jealous because his post was better than mine.)

Time to Get Personal…

Scaling a business isn’t just about what you do.

It’s about who you become.

Most people think writing daily is easy for me.

It’s not.

I silently struggle with executive dysfunction.

Put simply?

The part of my brain responsible for focus and impulse control is broken.

Getting myself to sit down and work feels like pushing a boulder uphill.

But once I start writing, momentum carries me.

I’m seeing a doctor to find a long-term fix.

So if you struggle to show up, write daily, and get sh*t done…

You’re not alone.

I get down on myself too.

But that pressure doesn’t help. It only makes things worse.

Be kind to yourself. Speak to yourself with compassion.

And don’t be afraid to ask for help.

If I can build a multi-6-figure business with a broken brain…

So can you.

Success isn’t about the hand you’re dealt.

It’s about how well you play it.

-Taylin John Simmonds

PS. When you’re ready, here’s a few ways I can help you:

  1. Watch this podcast to learn how I built a $500k per year digital writing business from square one. This is by far my favorite podcast I’ve been on.

  2. Watch this for 5 realistic ways to make your first $1,000 online (even if you’re a beginner with little writing experience)

  3. Read this to land your first $3,000 per month ghostwriting client. No bullsh*t, just an actionable system.

  4. Watch this video created by my mentor, Dakota, to learn more about ghostwriting. Whether you’re an amateur or seasoned writer, this is you fastest path to earning 6 figures as a writer (I’m biased, of course).